Sale of minority interest Getting Personal to Livingbridge
Argyll Partners acted for the company to create a three year business plan, giving consideration for the development of the product range as well as the SEO, PPC, affiliate and email marketing channels. Argyll Partners subsequently led the process of negotiating a sale of a minority stake to Livingbridge and prepared the business for a due diligence process.
Getting Personal
rapidly growing personalised gift retailer
Deal highlights
founders sold a 35% stake for £3.5 million
the business was delivering operating profit of around £0.5 million at the time of the transaction
extensive business planning exercise for company